Go Roam Free and change
the landscape of food.

THE CURRENT SYSTEM IS BROKEN

Corporate control. Climate change. Marginalized communities. Animal suffering. Ranchers
driven off the land. Environmental degradation. Worsening public health crisis.

This is what the American food system looks like.

Together, through regenerative agriculture, we can fix the broken system feeding America. 

CONVENTIONAL VS. REGENERATIVE AGRICULTURE

From soil health to carbon capture, Regenerative Agriculture has the power to bring dying land back to life.

Conventional Agriculture

Harmfully contributes greenhouse gas emissions.

Rather than mitigating climate change, conventional agriculture is a net producer of greenhouse gas emissions both directly and indirectly.

Regenerative Agriculture

Helps remove greenhouse gases from the atmosphere.

Recent data from farming systems and pasture trials around the globe show that we could sequester more than 100% of current annual CO 2 emissions with a switch to widely available and inexpensive organic management practices, also termed “regenerative organic agriculture.”

Conventional Agriculture

Leads to monocultures, harming biodiversity.

Conventional agriculture relies on mono-cultured fields and feed lots which adversely impact the land, degrading the soil, changing organism resistance, and polluting water stores.

Regenerative Agriculture

Restores natural ecosystems & increases biodiversity.

Regenerative agriculture restores natural ecosystems and increases biodiversity by building soil content and fertility and incorporating native insects, birds, and other animals essential to nature’s harmonious balance.

Conventional Agriculture

Degrades soil to barren dirt.

Conventional agriculture is relentlessly harsh on soil, degrading it to barren dirt. The implications of which are massive as the balance of our climate, economy, ecosystems, food security and health are all at risk.

Regenerative Agriculture

Restores soil to a living system.

Regenerative agriculture restores soil to a living system that supports the production of resources while maintaining its own integrity. It builds soil, improving soil carbon content, fertility, availability of nutrients, and soil life.

Conventional Agriculture

Used pesticides can pollute water sources. 

Conventional agriculture utilizes pesticides that pollute water sources that support people, crops, and livestock. These pesticides, banned in many developed countries, can remain in soil and water for years and can have both acute and chronic health effects

Regenerative Agriculture

Results in greater water infiltration & rain water storage.

Regenerative agriculture results in greater water infiltration and rain water storage while minimizing contaminants. This style of “water-friendly” farming and ranching has the potential to improve drinking water for millions of people.

Conventional Agriculture

Prioritizes industry and corporations.

Conventional agriculture prioritizes industrialization and large agribusiness corporations, elevating profits over people, and cutting profits for farmers even as consumer prices rise.

Regenerative Agriculture

Prioritizes family farms, land, and people. 

Regenerative agriculture prioritizes the agrarian lifestyle, community and family farms. It requires a deep investment in both the land and the people working it.

Conventional Agriculture

Leads to less nutrient-dense food sources.

Conventional agriculture’s narrow focus on yields has resulted in less nutrient-dense food sources over time. The food we eat today contains less protein, calcium, phosphorus, iron, riboflavin and vitamin C than food produced just a half-century ago.

Regenerative Agriculture

Leads to nutrient-rich food sources.

In regenerative agriculture plants are bred for nutrition, not size and growth rate. And ranchers committed to grass-feeding livestock produce leaner meat that’s also higher in key nutrients and antioxidants. The products of regenerative agriculture are also free from the toxic pesticides, antibiotics and hormones relied on by conventional agriculture

Conventional Agriculture

Leads to welfare issues for animals. 

The vast majority of farm animals are raised in conventional, industrial agriculture systems known as confined animal feeding operations, or CAFOs (often referred to as “factory farms”). These systems are designed to maximize productivity and profit for the producer, but they create serious welfare problems for animals. These animals go without access to outdoor space or the chance to engage in natural behaviors.

Regenerative Agriculture

Committed to higher-welfare standards for all animals.

Regenerative agriculture commits to higher-welfare standards that allow the animals to exhibit more of their natural behaviors, get exercise, have extended access to the outdoors and fresh air, and be social with each other. Although the animals are raised for food, these farmers strive to provide them with a high quality of life during their lifetimes.

Conventional Agriculture

Lack transparency and honesty for consumers.

The average consumer is increasingly more aware and informed when it comes to their food sources. Many conventional corporations exploit the consumer desire for healthier products and improved animal welfare by applying labels with no teeth such as “natural” or “free to roam” on packaging. Unfortunately these claims betray the reality of the circumstances in which these animals are raised.

Regenerative Agriculture

Held to a higher standard of consumer products. 

When regenerative ranchers and farmers apply words like natural, organic, or free to roam to their product it means precisely what it implies.

How regenerative farming can help heal the planet and human health | Charles Massy | TEDxCanberra

THE SOLUTION IS SIMPLE

Choose foods raised by regenerative producers and invest in a system that restores power to communities, families and individuals – not corporations.

Animals

We raise and manage our animals in a low-stress environment, allowing them to roam free while keeping the herds intact.

Land

We practice holistic management while focusing on native prairie restoration.

People

People come first. Our products are made with real ingredients. No compromises on health.

TAKE A STANCE WITH YOUR TASTEBUDS

Shop our Regenerative Meat

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